Data Protection Commissioner
Data Protection Commissioner

Direct Marketing

Adobe PDF format documentGuidance Letter to Political Parties
Guidance to assist parties and candidates for election in relation to their communications with the electorate.
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Direct Marketing
Unsolicited direct marketing is one of the main sources of complaint from individuals to the Data Protection Commissioner. Marketing that annoys individuals is counter-productive for companies and organisations.Our data protection laws lay down strict limits on the use of In order to help you to comply with your data protection obligations, we have prepared these guidance notes:Direct Marketing - a General Guide (hyperlink)Restrictions on the use of publicly available data for marketing
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